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ITV Upfronts.


Project mapping ‘where brands live’.

  • ITV wanted us to excite and inspire their customers to want to partner with them at UK’s largest TV Commercial Event
  • Developed creative that emphasised ITV’s main message ‘Where Brands Live’ from the overall event direction to the invites through to the engaging stage show
  • Projection mapping told a story of ITV and it’s relationship with brands and created a setting to showcase all their big content