Sounds of the Neighbourhood
- 3 events run across the UK
- 4 influential music-industry leaders
Create a campaign and effective strategy to further the existing Hotel Indigo brand awareness in the music sector.
A campaign titled ‘Sounds of the Neighbourhood’ was created to promote the hotel’s ties in musically influential locations across the UK; London, Liverpool and Glasgow. Each location was paired with fitting music experts; Edith Bowman and Jazzie B, Dave McCabe and Mylo who all featured in their own short film as they discussed their personal musical backgrounds, ties to and inspirations from each place.
Watch the campaign films here.